Girls’ Generation‘s Jessica has updated the official site for her luxurious Blanc fashion line. The homepage now features a new photograph of Jessica in a red jacket and matching pants, looking away from a grand standing mirror. She’s wearing the black edition of her Seoul sunglasses from her latest eyewear collection. An additional photograph of Jessica in the intimidating power-combo can be found below, where she’s sitting on a plush loveseat while leveling the camera with an intense stare. But these photos aren’t the only things that are new! Blanc is holding a limited time promotional campaign where Jessica will personally sign 100 pairs of sunglasses. According to the Blanc official website, “Our designer would like to personalize 100 pairs of sunglasses with her signature. The products to be signed will be chosen at random by the designer herself. The drawing will be from any products purchased from our current Eyewear Collection, not individual orders. Therefore multiple purchases increase the probability of being selected. Each personalized item will have a signature, date and # from 1-100 handwritten on the inside portion of the temples. Winners will be notified via email if selected and will need to confirm the personalization by replying “Yes.” Winners may also opt out by replying “No Thanks.” Failure to reply will result in forfeiture of the personalization. All purchases made from our launch until September 10 will qualify for this drawing.” So there’s only ONE day left! If you always wanted Jessica’s signature, this is your chance to enter a rather expensive lottery. I must commend her for this strategy, however, it is very business savvy. Beauty and brains, you are one smart cookie Jessica.
September 9, 2014